CALIFORNIA, June 30: WhatsApp on Monday announced it is introducing usernames, a new privacy-focused feature that will allow users to connect without sharing their phone numbers. The Meta-owned messaging platform said users can begin reserving usernames this week ahead of the feature’s gradual rollout later this year.
Announcing the upcoming feature, WhatsApp said usernames are designed to offer users “a more private way to connect,” particularly when interacting with new contacts or joining group conversations where sharing a personal phone number may not be desirable.
In a post on X, WhatsApp Head Kunal Shah shared the update, saying, “Timing is everything. Joined WhatsApp early enough to claim my username before we release this to the world. Time to get yours. A more private way to connect. Coming soon to your WhatsApp.”
In a blog post titled It’s Time to Reserve Your WhatsApp Username, the company explained the motivation behind the feature.
“When someone new walks into your life—a classmate, a neighbor, someone you meet at an event—sharing a phone number can feel like a big step. That’s because a phone number is personal and it’s tied to so many parts of your life. Sometimes you just want to chat without handing over your digits,” the company said.
WhatsApp added that the same concern applies to group chats.
“You want to join the parent chat for the soccer team, but you’re not ready to give your phone number to people you’ve never met,” the company said.
Explaining the new feature, WhatsApp said, “That’s why we’re introducing usernames for WhatsApp. Starting this week, you can reserve a username to use later this year when we launch this feature. With over three billion people on WhatsApp, a lot of names overlap, which is why we’re opening reservations early so everyone has the opportunity to select the username that matters to them.”
The platform said most users should choose a unique username known only to people they want to contact them, while a built-in username generator will help create available options.
For creators, small businesses, and organizations, WhatsApp will also provide the option to claim their existing Instagram or Facebook usernames.
Highlighting the feature’s privacy protections, WhatsApp said there will be “no directory to browse and no suggestions—people will need to know your exact username to contact you for the first time.”
The company also said users can enable an optional username key, which others must know before they can send the first message.
WhatsApp said reserving a username takes only a few seconds by navigating to Settings > Account > Username in the latest version of the app.
The company added that usernames will be rolled out gradually over the coming months, with users receiving an in-app notification once the feature becomes available in their country. (ANI)
